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NASCAR’s Cale Conley Competes Honors Vets this July 4th Weekend

Driver’s Daytona car branded with IAVA’s #VetsRising messaging

DAYTONA BEACH, FLA. (July 1, 2015) — During Cale Conley’s second visit to the famed Daytona Beach super speedway this Fourth of July weekend, his No. 14 Iraq and Afghanistan Veterans of America (IAVA) Toyota Camry will feature #VetsRising decals on the hood and lower rear quarter panels in honor of our returning veterans.

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IAVA’s #VetsRising messaging is about demonstrating the power of America’s veterans through stories and pictures. From starting new businesses to giving back to their neighbors, the 2.8 million members of the New Greatest Generation are working every day to make their communities a better place. IAVA is encouraging everyone to use the #VetsRising hashtag on social media posts to demonstrate how veterans are not just meeting today’s challenges, they’re rising above them.

Seven IAVA member-vets will spend a “behind the scenes” day in the pits with Cale and his crew during the race on July 4. In addition, veterans and family members are invited to join IAVA for a July 3 for a VetTogether rally in support of Conley.

WHAT: VetTogether Rally for Cale Conley

WHO: IAVA
Host: Michael Blazer

WHEN: July 3, 2015
7:00 – 10:00 p.m. ET

WHERE: Caribbean Jack’s
721 Ballough Road
Daytona Beach, FL 32114

Member of the media are invited to attend. To RSVP please contact press@iava.org.

About TriStar Motorsports NC, LLC:
TriStar Motorsports NC, LLC currently fields Toyota Camry’s in the NASCAR XFINITY Series for Mike Bliss, Cale Conley, Blake Koch and David Starr. Located in Mooresville, North Carolina, TriStar Motorsports has competed in the NASCAR Nationwide Series since 2010; fielding cars for some of NASCAR’s top drivers. To find out more information about TriStar Motorsports please visitwww.tristarmotorsportsnc.com, like us on Facebook and follow us on Twitter.

Note to media: Email press@iava.org or call 212-982-9699

About IAVA

"Iraq and Afghanistan Veterans of America...remains the most important organization representing the new generation of veterans." - TIME Magazine

Iraq and Afghanistan Veterans of America (IAVA) is the premier veterans advocacy and support organization on the planet. Founded by an Iraq veteran in 2004, IAVA is the non-partisan leader in advocacy, public awareness, and 1-on-1 case management support. Our mission is to connect, unite, and empower over 425,000 veterans and allies nationwide. We have connected more than 1.2 million veterans with resources and community, and provided thousands of veterans of all generations with life-saving and life-changing personalized support from our Masters-level social service professionals.

Learn more at iava.org.