YES Network: Behind the Scenes of the Miller High Life Commercial Shoot

During a recent New York Yankees game, the YES Network highlighted the partnership between IAVA and Miller High Life and showed behind the scenes footage of the first commercial of the campaign, starring IAVA staff members Adam Bryant, Cara Hammer, and Miller High Life Spokesperson Windell Middlebrooks. The campaign launched on the Fourth of July at the San Diego Padres game where nearly 1000 veterans of Iraq and Afghanistan and their families came out to celebrate the holiday and commemorate the historic launch.